Commercialisation of Media

  • Aastha Thakur
  • Show Author Details
  • Aastha Thakur

    Assistant Professor at IILM, University, Gurugram, India.

  • img Save PDF


In India today, the media is not just a medium of communication, but also a source of public opinion and it has the ability to manipulate our minds since we have a tendency to trust what we hear and see without questioning its source. People in Indian democracy have a tremendous deal of respect for the media, and they have complete faith in the information they offer. The media has a responsibility to the citizens because they trust and have faith in it; this trust and faith must be preserved, and the media must maintain its dignity. The goals of the media, authors, publishers, channels, editors and reporters have shifted from 'truth' to 'business of truth,' and they are now selling their stuff solely for profit. Rich businesses and politicians fund the media, and media personnel profit handsomely from them; as a result, they have become nothing more than a puppet for them. Political parties are now in charge of media promotions People are more prone to believe and accept all media reports and coverage. The freedom of the press is guaranteed by Article 19 (1) (a) of the Indian constitution, which is derived from the freedom of speech and expression (1949)


Research Paper


International Journal of Legal Science and Innovation, Volume 4, Issue 2, Page 15 - 26


Creative Commons

This is an Open Access article, distributed under the terms of the Creative Commons Attribution -NonCommercial 4.0 International (CC BY-NC 4.0) (, which permits remixing, adapting, and building upon the work for non-commercial use, provided the original work is properly cited.


Copyright © IJLSI 2021